Industry: Food & Beverage
Platform: PrestaShop
Webshop: https://www.rigtigkaffe.dk/
Rigtig Kaffe A/S is Denmark’s largest webshop for espresso machines and coffee, established in 2009. They offer a wide range of popular brands like Jura, Siemens, Gaggia, and Nivona.
Bullmade's Role
Bullmade has been a key partner for Rigtig Kaffe, leading a major overhaul of their webshop in 2020. Our contributions include:
Design & Development: Launched a new platform with a fresh design, revitalizing their online presence.
SEO Strategy: Managed SEO efforts, significantly increasing organic traffic, with over half of their traffic now organic.
Graphic Design: Created the visual identity, including Mr. Barista illustrations and coffee posters.
Key Achievements
Brand Relaunch: Introduced Mr. Barista and collaborated on a new brand identity.
Content Creation: Developed Kaffeordbogen, Kaffe FAQ, and Kaffebloggen, generating over 15% of traffic.
SEO Growth: Increased organic keywords, with a significant rise in page 1 and top 3 rankings.
Club Barista: Designed and launched the Club Barista loyalty program, offering exclusive benefits and rewards.
Illustrations: Created Mr. Barista icons and illustrations for enhanced brand engagement.
Industry: Paint
Platform: PrestaShop
Webshop: https://nordicmaling.dk/
Nordic Maling A/S offers a comprehensive range of modern paint products at the lowest market prices. Since 2016, Bullmade has managed their webshop, recently enhancing it with a new strategy to position Nordic Maling as the leading online retailer for Sadolin, Nordsjö, and Pinotex paints.
Bullmade's Role
Bullmade has been instrumental in the development, design, and maintenance of Nordic Maling's webshop. In 2022, we also became their SEO partner, driving growth and visibility.
Key Achievements
Design & Development: Created a modern, user-friendly webshop that supports Nordic Maling’s strategic goals.
Mobile Optimization: Designed a mobile-first shopping experience, optimizing for the 70% of users who shop via their phones.
SEO Strategy: Implemented SEO techniques to improve organic search rankings and drive traffic.
Ongoing Support: Provided continuous maintenance and support to ensure smooth operation.
Industry: Energy
Platform: PrestaShop
Webshop: https://www.novasolar.dk/
NovaSolar A/S is a family-owned business specializing in the sale, installation, and servicing of heat pumps, offering a wide range of air-to-air and air-to-water heat pumps from top brands like Panasonic, Mitsubishi, Daikin, and Wilfa.
Bullmade's Role
Since 2019, Bullmade has been NovaSolar's trusted partner, responsible for designing, developing, and optimizing their website, novasolar.dk. In early 2022, we took over all marketing efforts, leading to a growth of over 300% in traffic, revenue, and leads.
Key Achievements
Design & Development: Redesigned NovaSolar’s outdated Smartweb platform to a sleek, conversion-optimized PrestaShop webshop, aligning with the company’s digital ambitions.
SEO & Marketing: Implemented comprehensive SEO strategies and managed Google Ads, Bing Ads, and Facebook Ads, driving significant growth in traffic and sales.
Industry: Personalised Gifts with Engraving
Platform: PrestaShop
Webshop: https://www.dahlsgravering.dk/
Dahls Gravering specializes in personalized engraving on design objects, offering perfect gifts for any occasion. Customers can design the engraving and motif on various products, creating unique, high-quality gifts.
Bullmade's Role
Bullmade has developed Dahls Graverings' webshop with an integrated design engine, allowing users to place text and motifs on specific product areas. Since early 2022, we have also managed all digital marketing efforts, including Google Ads, Facebook Ads, Bing Ads, and SEO.
Key Achievements
Design & Development: Created a user-friendly webshop with a design engine for personalized engraving, enhancing customer experience.
Digital Marketing: Implemented comprehensive marketing strategies across multiple platforms, significantly increasing traffic and sales. In under 2 years we've doubled the amount of indexed relevant keywords from 5.000 to over 10.000 - with over 1.100 top 3 placings. Still going strong.
Industry: Apparel
Platform: PrestaShop
Webshop: https://sokkeposten.dk/
Sokkeposten, a retailer specializing in socks and bamboo products, has seen remarkable growth in traffic, conversions, and online sales through an omni-channel strategy.
Bullmade's Role
Bullmade designed and developed a new PrestaShop site for Sokkeposten, enhancing their online presence and boosting sales. We also managed SEO, Google Ads, and Facebook advertising campaigns to maximize their reach and effectiveness.
Key Achievements
Webshop Redesign & Development: Created a custom-designed PrestaShop site with a focus on user experience and technical SEO.
SEO & PPC: Implemented a comprehensive digital marketing strategy, resulting in a 238% increase in organic traffic over six months and an 879% increase in revenue, with the majority of sales coming from organic traffic and PPC ads.
Results
Organic Traffic: Increased by 238% within six months.
Revenue Growth: Increased by 879%, driven by enhanced organic traffic and effective PPC campaigns.
Industry: Food
Platform: PrestaShop
Webshop: https://www.denkinesiskekoebmand.dk/
For 30 years, Den Kinesiske Købmand has brought the flavors of the East to Denmark, offering products from South Korea, Japan, China, Thailand, Vietnam, Indonesia, Taiwan, and the Philippines. Established in 1991, the first store still stands on Nørre Voldgade in central Copenhagen.
Bullmade's Role
In 2021, Den Kinesiske Købmand's webshop underwent a major transformation, transitioning from Magento to PrestaShop. Bullmade was tasked with redesigning the site and ensuring seamless integration with Visma.net ERP, Apport Systems, and Shipmondo.
Key Achievements
Design & Development: Created a custom-designed PrestaShop site, enhancing user experience and performance.
API Integration & Support: Integrated the webshop with Visma.net ERP and Apport Systems, ensuring accurate inventory synchronization and efficient order processing.
Data Migration: Developed a script to transfer orders and customer data from the old Magento site to the new PrestaShop platform.
Results
Seamless Transition: Successfully migrated from Magento to PrestaShop, resulting in a more streamlined and efficient system.
Enhanced Performance: Improved site performance and user experience, leading to increased sales.
Industry: Bicycle Helmets
Platform: PrestaShop
Webshop: https://ecykelhjelm.dk/
eCykelhjelm.dk was launched eight years ago with the mission to simplify the online purchase of bicycle helmets. Navigating the vast array of helmet options can be daunting, but Bullmade has been a steadfast partner, providing ongoing design improvements, conversion optimization, and marketing services.
Bullmade's Role
As a full-service agency for eCykelhjelm, Bullmade handles the webshop’s development, design, SEO, and marketing, including Facebook Ads and Google Ads.
Key Achievements
Design & Development: Continuous enhancements to the webshop’s design and functionality to improve user experience and drive sales.
SEO & Marketing: Implemented robust SEO strategies and managed ad campaigns, leading to significant growth in organic traffic and top search rankings.
Hello Retail Integration: Integrated Hello Retail’s advanced search function, providing valuable search statistics and improving product visibility on the site.
Results
Search Engine Domination: Achieved #1 rankings for key terms like "cykelhjelm," "billig cykelhjelm," and "abus cykelhjelm." The site now ranks for over 4,000 organic keywords.
Traffic Growth: Increased organic traffic by over 150%, establishing eCykelhjelm.dk as the leading bicycle helmet webshop in Denmark.
Industry: Food & Beverage
Platform: PrestaShop
Webshop: https://www.poetzsch-padborg.dk/
Poetzsch Padborg is one of the major border shops in Germany, offering great deals on products that Danes love to buy when shopping across the border. Their webshop allows customers to pre-order beverages and use the Click and Collect service in-store.
Bullmade's Role
Bullmade has thoroughly optimized Poetzsch Padborg’s website, focusing on a complete redesign of the category page, product page, and checkout process to enhance user experience and boost conversions.
Key Achievements
Design & Development: Redesigned category and product pages with improved filtering options and enhanced product information display sourced from the NAV system.
Checkout Optimization: Revamped the checkout process with a streamlined 2-page layout to improve user flow and reduce cart abandonment.
Service Integration: Integrated NAV system for seamless data management and better user experience.
Results
Improved User Experience: The new design and enhanced features have made the online shopping experience more intuitive and efficient.
Mobile-First Focus: Developed a mobile-friendly interface, ensuring customers can easily navigate and order via their smartphones, which was crucial during the COVID-19 pandemic when online shopping surged.